Hello, I am
HEAD OF CREATIVE SERVICES
Design Production | Marketing | E-learning
"A good design is focused,
effective and efficient in
fulfilling its purpose."
As a creative professional with 15+ years of experience, I have managed the end-to-end creative processes for Marketing, eLearning, and Digital Design projects. I have successfully led creative projects across multiple disciplines and technologies, as well as design-driven strategies. I have established and managed cross-functional teams in the areas of design, creative technology, including external partners and other providers, and have done so on a multi-national, cross-cultural, and geo-dispersed virtual team basis.
EXPERTISE IN THE ROLE
CREATIVE DIRECTOR Print & Digital
ART DIRECTION Illustrations & Animations
BUDGET PLANNING & CONTROL
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SIX RED MARBLES
I was heading the Creative Services Department, which involved managing the cross-functional teams and Collaboration with the Content, Project-Management, and QA departments for all project-based requirements. My responsibilities included budgeting, production optimization, and RFI/RFP management for efficient effort/cost analysis and pricing.
Design Consultant – Marketing
BIG STEP CREATIVE
Creative Director & Strategist
Lead and supervise work of the creative team in the production of all Web, Print, and Digital Marketing collateral and E-learning products. Spearhead creative and Marketing strategy for both small and large-scale projects, digital and brand design and compelling content. Collaborate with the content and sales team in developing marketing plans and identifying opportunities.
DORLING KINDERSLEY PUBLISHING
Sr. Art Editor
Supervise and collaborate with the designers to ensure the quality of layout design for all reference books. Project Management and Production Scheduling. Communication and liaison with the off-site Editorial and Content teams for multiple projects. Designing book jackets and marketing collaterals for pitching new titles.
FREELANCE DESIGN CONSULTANT
Designing various marketing collateral and POS materials such as:
Print Advertisement, posters and standees
Bookmarks, invites and catalogs
Backdrops and exhibition design
FREELANCE DESIGN CONSULTANT
Designing all marketing collateral; Print Ads, Layouts, Standees, Posters, Bookmarks, Catalogsetc., for the new book titles.
NATIONAL INSTITUTE OF FASHION TECHNOLOGY (NIFT)
VISITING FACULTY – CG DESIGN
Teaching 3D graphics and design to the accessory and Interior design students.
IILM SCHOOL OF DESIGN
VISITING FACULTY - CG Design
Teaching Computer Graphics 2D/3D at the Interior design department.
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